Agricultural Journalist & Communications Specialist
Hello, I'm Loz James. I write about agriculture with first-hand insight from working in the industry myself.
I'm an agricultural journalist and communications specialist based on the Essex/Suffolk border, who also manages a 400-acre sheep farm in Perthshire.I reported on rural and agricultural stories for BBC Radio Stoke and BBC Radio Suffolk early in my career, and in between spent 25 years writing for organisations like Royal Bank of Scotland, British Airways and Harrods.
"I’ve known Loz professionally for 15 years and highly recommend him as a feature writer and copywriter. In all the work I’ve commissioned from him, he has delivered excellent copy, to budget and to deadline, with the utmost respect to our clients."Dom Bliss, Editor & Journalist
Why I'm Different
My agricultural journalism is informed by working in the industry as well as reporting on it. As well as being a professional writer, I oversee a sheep business finishing 750 lambs yearly while managing grassland and estate operations.I'm BBC-trained, NCTJ-accredited, and hold an MA in Screenwriting from Edinburgh Napier University. I've also completed SRUC's Agricultural Communications and Journalism course, passing with an A grade.I've produced nearly 100 episodes of a top-20 UK marketing podcast and built a freelance practice serving blue-chip clients across financial services, retail, transport, and professional services.Now I'm bringing that communications expertise to the sector I know best.
"We enjoyed working with Loz as he is both professional and personable. Despite giving him very basic briefs, he helped us structure our thoughts and delivered excellent articles. We are very pleased with the results and would not hesitate to recommend him."Rachel Letby, Crail Consulting
What I Do
Agricultural JournalismFeature articles, news reporting, and opinion pieces for farming publications, trade magazines, and rural media outlets.Agricultural CommunicationsPress releases, case studies, newsletters, website content and marketing copy for machinery companies, vets and the wider rural/agricultural industry, backed by advanced SEO knowledge.Specialist KnowledgeSheep farming, grassland management, land management, estate operations, succession planning, rural community issues, and general agriculture.
Work Examples
Agricultural & Rural JournalismRSPB buys Bass Rock to protect seabird colonies — news report compiled from original interviews.
Read it →Rural property & diversificationChoosing a Wedding Venue in Somerset — Country House Weddings
Long-form guide for a country house venue group. Search-led brief, brand tone, conversion focus.
Read it →Rural finance & investmentThe Ultimate Guide to Becoming a Property Investor — Hopkins Homes
Technical explainer with worked yield calculations for a residential developer.
Read it →Machinery & technical products
Off-Road Mobility Scooters — TGA Mobility
Product-led technical copy: specification, terrain performance, regulatory classification.
Read it →
"Over the last decade working with Loz, he has been professional, easy to get on with, and has always met our deadlines on client projects. I recommend his services."Jason Brown, Greenlight Creative
Background
2023-Present
Farm Manager, Ardormie Farming
Full operational management of 400-acre Perthshire sheep farm
1999-Present
Freelance Journalist & Copywriter
1,000+ projects for 200+ clients including:
Prudential · B&Q · HMRC · Harrods · Arsenal FC · Royal Bank of Scotland · British Airways · National Theatre of Scotland · Visit Portugal · Mountain Equipment · ABN AMRO · Allied Irish Bank · Ronhill Sportswear · Kleinwort Benson · BAA (Edinburgh Airport)
2022-Present
Rhododendron Clearance, Ben Damph Estate
Seasonal conservation work removing invasive rhododendron across 14,500-acre Highland estate
1999-2000
BBC Radio Suffolk
Freelance broadcast journalist reporting on rural and agricultural stories across Suffolk plus local sport (point-to-point), elections, and news
1998
BBC Radio Stoke
Freelance broadcast journalist reporting on Staffordshire hill farmers and rural affairs
"I have worked with Loz for over ten years, and he has always provided me and my clients with high quality, well-researched copy. He’s straightforward to deal with and backs up his content marketing skills with proven SEO and email marketing expertise."Simon Parkinson, Visible Marketing/HPA
Education
2026
SRUC (Scotland's Rural College)
Postgraduate Micro-credential in Agricultural Communications and Journalism (SCQF Level 11) Grade A4
2015-Present
Lantra Tickets
PA1 (Safe Use of Pesticides), Chainsaw Maintenance & Cross-Cutting, Tractor Driving, and PA2 (in progress)
2015
Edinburgh Napier University
MA in Screenwriting (Screen Academy Scotland)
1998
The University of Central England in Birmingham
Postgraduate Diploma in Broadcast Journalism (NCTJ)
1992-1995
The University of Birmingham
BA (Hons) English & Art History: 2:1
"Loz has provided a consistently reliable, creative, and resourceful copywriting service. I work with lots of writers, and Loz is one I can always count on. He accepts all creative challenges with a positive attitude and always delivers polished, well-researched copy."Steve Jones, Franchise Marketing Specialist
Get In Touch
I'm currently accepting commissions for agricultural journalism and communications projects.Simply complete the form below or contact me directly by phone or email.Email: [email protected]
Mobile: 07799 553310
"Loz’s copy is consistently high quality and tailored to the brief. With a positive, flexible approach, he’s professional to work with and provides an excellent service."Oli Brown, Brown & Brown
© Loz James 1999-Present. All rights reserved.
Privacy & Disclaimer
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